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Telcos Find Service Superior to Offline Lead-Gen Programs - New Service
Generates Highly Qualified Business Prospects With ROI-Driven “Cost Per
Lead” Model
Atlanta, GA - October 27, 2004 - BroadBandBuyer.com, the number-one free
online service that helps businesses find and comparison-shop for telecom
services, today announced a new lead generation program for select telecom
providers in the United States. The new program provides highly qualified leads
for key services – including voice-over-IP (VoIP), VPN, DSL, T1 and more –
based on a cost-per-lead model. The new service provides carriers with access to
a steady stream of customers with measurable ROI. By limiting the program to a
short list of leading providers, the program further increases the value of its
leads.
"For more than four years, we have consistently generated the highest
quality telecom leads in the industry," said Jamie Ferraro, co-founder of
BroadBandBuyer.com. “The new program enables the nation’s top service
providers to more finely measure their investment in lead generation at a time
when new services are creating pressure on the entire industry to sell more
aggressively, but with an eye on the bottom line.”
Superior to Traditional Lead Generation Services
BroadBandBuyer.com is the only online lead generation service that is solely
dedicated to the telecom industry. Since its inception, it has provided more
than 16,000 real-time, highly qualified leads to its partners. Each day,
thousands of customers -- ranging from Fortune 500 to small businesses – come
to BroadBandBuyer.com in search of Internet Access, Voice, Data, VoIP, VPN,
Frame Relay and other service needs.
Telecom service providers have selected BroadBandBuyer.com over traditional lead
generation programs for a number of different reasons:
- Costs Per Lead – At least 50% less than most other lead-generation programs.
- Time – Because BroadBandBuyer.com spends the time to create qualified leads
so that Telecom companies can focus on what they do best – selling services.
- Quality of Leads – Better quantity and quality of leads. BroadBandBuyer.com
has more than four years experience in creating the best business leads for
telecom services, producing more than 600 leads/month with an average 10% close
rate.
- Turnkey Approach – Virtually no system implementation and backend support
required. BroadBandBuyer.com deliver leads to the client via email in real-time.
BroadBandBuyer.com then works closely with providers, coaching them as to the
best approach to be successful with the leads.
- Flexible Terms – No long-term commitments required, unlike traditional lead
generation services.
“BroadBandBuyer.com is an extremely powerful source to winning a lot of new
business today,” said Tony Franchi of DSL.net. "The old-school approach
of cold calling to generate sales is an unsuccessful and expensive method of the
past. With BroadBandBuyer.com, we’ve been able to aggressively increase our
customer base, all the while receiving a very positive ROI.”
BroadBandBuyer.com’s advantage over traditional lead-generation programs was
gained in part by leveraging the power of the Internet as a safe and trusted
environment for businesses seeking new services.
"We use a combination of our industry contacts, brand name recognition and
aggressive high-quality marketing initiatives, which consist of both online and
traditional marketing venues," said Paul Ferraro, co-founder of
BroadBandBuyer.com.
About BroadBandBuyer.com:
BroadBandBuyer.com is the number-one free online service that helps business
customers find and comparison-shop services from the nations leading service
providers who offer various broadband/telecom solutions.
BroadBandBuyer.com provides real-time highly qualified business telecom leads to
service providers & agents, which dramatically increases their new business
revenue, all while receiving a superior ROI.
For additional information, please visit http://www.broadbandbuyer.com/provider_form.htm
or call 843-971-1210.
Contact:
BroadBandBuyer.com
Jamie Ferraro
843-971-1210
http://www.BroadBandBuyer.com
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